This looks like such a cool idea, I hope they manage to raise the money to put it into production AND that they ship internationally!
So it is basically a monthly box that helps kids learn to code, not the drag and drop way of coding (which is great but defeats the object) this is to encourage kids to learn the language and understand the code, which I believe is fundamental to understanding computers properly.
Watch this to learn more...
We do use Khan academy to learn about coding but I think this would be a great addition to what you get at Khan academy. What do you think?